Title IX & Revenue Sharing Advisory
Ensure Gender Equity as NIL and Revenue Sharing Converge
New Opportunities Bring New Obligations
As colleges and universities begin exploring revenue sharing models tied to Name, Image, and Likeness (NIL), a new compliance risk is rapidly emerging: Title IX.
Title IX of the Education Amendments of 1972 requires gender equity in all educational programs and activities that receive federal funding—including athletics. Now that NIL is expanding into school-facilitated and collective-driven funding, institutions must ensure that the way these benefits are distributed aligns with Title IX standards.
At BeyondNIL, we help universities, athletic departments, and collectives proactively audit and improve their NIL practices to meet federal guidelines—before they become the subject of investigation, litigation, or bad press.
Why Title IX Applies to NIL
NIL deals were originally framed as “third-party agreements” between athletes and brands—but that’s no longer the full picture. With the rise of:
School-affiliated NIL collectives
Direct revenue-sharing conversations
Booster-funded benefit structures
Publicized inequities between men's and women’s sports
…the federal government is increasingly viewing NIL as an extension of institutional athletics policy.
That means:
Disparate NIL opportunities between men’s and women’s programs may trigger Title IX claims
Collectives or athletic departments that favor certain sports could face equity audits
A lack of internal oversight may result in liability—even if the school isn’t directly brokering deals
Our services.
-
⚖️ Gender Equity Audits
Analyze NIL benefits by gender, sport, and opportunity type.
We perform internal audits to help you track who is receiving what—financially, promotionally, and structurally. This includes endorsements, content creation deals, event opportunities, and collective stipends. -
🧩 Risk Assessment & Legal Advisory
Spot red flags and address them before complaints arise.
We review your NIL structures and policies for potential compliance gaps. Our team identifies areas where your current approach could be seen as inequitable, and offers practical, legally sound recommendations to address them. -
🎓 Training for Coaches, Staff & Collectives
Build awareness and accountability at every level.
We offer on-site or virtual training for athletic directors, coaching staff, collective administrators, and legal teams to ensure everyone understands how NIL intersects with gender equity and legal risk. -
🛠️ Policy Recommendations & Framework Design
Build a proactive Title IX strategy that fits your NIL ecosystem.
We help you create internal guidelines, benefit caps, and equity checks that ensure all athletes—regardless of gender—are supported fairly. Our goal is to help you maintain both compliance and credibility in an increasingly regulated space.
Join Us!
Get NIL News, Product Discounts, & BeyondNIL updates.