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How the Landmark NIL Revenue Sharing Model Is Transforming College Football in 2025
The House v. NCAA settlement in 2025 has transformed college football by introducing a $20.5 million annual cap for direct athlete pay, redefining NIL and the future of amateurism. Athletes are now receiving on-the-books compensation from their schools alongside brand deals and collective incentives, creating a new era that blurs the line between student and professional. This shift raises major questions about Title IX, compliance, and competitive balance, while giving players unprecedented financial security and leverage in choosing programs.
Should Title IX evolve in the NIL era?
College sports are shifting quickly with NIL money, the transfer portal, and new opportunities for athletes, but Title IX has remained largely untouched. While it has driven incredible progress for women’s athletics, it has also reduced opportunities for men in sports like soccer, wrestling, and gymnastics. With the World Cup on the horizon and growing debate over fairness in college athletics, the question is whether Title IX should evolve to meet today’s landscape.
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